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Energizer Delivers Small Lights To Small Children
Energizer and its non-profit partner, One Million Lights, have pledged to distribute 11 million solar light hours, enabling children to study at night and adults to extend their workday, all while eliminating carbon emissions and improving household health. Public Address System was chosen to tell this story, documenting the initiatives’ first delivery in rural Argentina. Continue reading →
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The Holy Trinity of Corporate Communications
With video as the communications tool, social media as the communications platform, and CSR as the content, corporations finally have at their disposal an unprecedented, unbeatable triple combination with which to convey their cause marketing efforts. At long last companies can reach out directly to stakeholders with impactful, easily shareable stories of the good they are doing. Continue reading →
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The Most Important Fact About Your CSR
Plenty of evidence exists that prove that people often forget facts and figures, but they remember stories. A good story often offers a strong emotional connection because the storyteller has convinced the viewer that their culture, values, and objectives are intertwined… Continue reading →
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